What's Been Going On?

© Gigowska

Wednesday 13 March 2019

A prescription for SaaS in healthcare marketing
It’s about time pharmaceutical companies discover a cure for their marketing migraines. The missing flexibility, scalability and accessibility of tra...

Tuesday 19 February 2019

What can life science and patients take from how the NHS is empowering people in the digital world?
I joined my colleague Peter Mortimore at ‘Empowering people in a digital world’ run by and primarily for ...
medication adherence

Thursday 14 February 2019

Medication non-adherence: what can the pharmaceutical industry do to prevent this “silent killer”?
We all know how difficult it is to finish a week-long course of antibiotics. You might imagine that peo...

Monday 4 February 2019

World Cancer Day
In 2012 The Cookie Law came in to force in 2012, and requires websites to be more transparent ab...

Monday 21 January 2019

We Should Talk About Digital and our Mental Health and Wellbeing
Two years ago I stopped using Facebook, reduced my usage of Twitter and focused more on LinkedIn. The ...

Thursday 13 December 2018

The patient of the future
On Wednesday 5th of December nitro ran our first physical event, ‘the future patient’ in the Soho Hotel, Lon...